Pura Vida

Show your love for elephants with the Save the Elephants Charm bracelet!

This Two-Tone Full Circle Charm Bracelet is twice as nice, thanks to the mix of cool colors on this bitty braid beauty. 

Each one is handmade, waterproof and totally unique—in fact, the more you wear it, the cooler it looks. Grab yours today to feel the Pura Vida vibes.

Show off your cool-girl status with this Babe Alphabet Bead Bracelet. Set on a pretty pink band, this bright and bold throwback style gives you a l...

Show off your sweet side in the Boss Alphabet Bead Bracelet. Set on a bitty braid band, this retro design adds a touch of whimsy and a pop of color...

These Mini Braided bracelets are a delicate take on a classic style. Every bracelet is 100% waterproof. Go surf, snowboard, or even take a shower w...

Hands up if you love the beach!!  This super-cute style is set on a seafoam cord, with a petite enameled Palm Tree that will totally give you all t...

Stay salty this season with this Salty Alphabet Bead Bracelet! This sea-inspired style features a bitty braid band and retro alphabet beads, in a l...

Who doesn’t love this adorable, sleepy species? You can help save threatened sloth populations by purchasing this exclusive charm bracelet! For eac...

No shoreline look’s complete without this Hammered Wave Charm Bracelet! This bitty braid design comes in four colors and two finishes, with a hamme...

Each one is handmade, waterproof and totally unique—in fact, the more you wear it, the cooler it looks. Grab yours today to feel the Pura Vida vibes.